Deida Massey, Founder
At Bixa Beauty, our purpose is to empower women to feel beautiful. Through our GMO and paraben-free, vegan-friendly product line, we are committed to funding social change for women. We believe the best luxury beauty products are sourced directly from the earth.
Bixa, just like our name sake the Bixa plant, was inspired by our founder's discovery at a spice farm in Tanzania. Also known as the lipstick plant; for its vibrant colored flowers and seeds, it inspired us to create something not yet found in the cosmetics world.